This week, I had a totally interesting and informative Google + Hangout with my smart blogger friend Erica, who kicked my ass on the subject of Google Plus, and Google Authorship in general. It was AWESOME. I love it when smart people tell me about things I might be missing.
Here’s the thing—I have been totally neglecting my Google + profile because I felt like I just didn’t want to take the time, and I didn’t know how much benefit it was really going to get me. After all, I’m already on Twitter, and Facebook, I have a website based on my name, plus I write every day on here, and I was kind of like “HOW MUCH MORE DO I HAVE TO DO?” so when I started hearing people talking about Google+, I kind of ignored it and figured I would look into it again if it became an actual thing. Like, remember how Google Buzz did NOT become an actual thing? Kind of like that.
Now I realize I shouldn’t have done that, for two reasons: 1) I am that person that tells authors to do every single thing they can to get themselves out there, so if there is something authors can do (that I can later yell at them for not doing) I should most definitely be doing that thing, and 2) Google+ did become a thing, and now I’m behind on getting my Google Authorship established, and that is a mistake that I don’t want you to make, so I’m making an example of myself.
In case you’re curious, here is what “Google Authorship” looks like. As you can see, if you’ve set up your Google Authorship correctly by linking your written stuff that’s online with your Google + profile, your photo will appear next to things you’ve written. This is handy, not just for search engine purposes, but because it will make people click on your stuff more readily since they will know it’s by you and associate the content with your brand (your brand being your little face).
Yes, I realize that it’s ironic that I Googled “Google Authorship,” but I thought it was the best way to demonstrate the point, PLUS it allowed me to pull some helpful reference links for you. Did I make those links clickable inside this jpeg? No I did not. I am trying not to get distracted.
Anyhoo, I spent a few days authorizing my authorship and putting the author rel = code in a bunch of different places (look it up), and now I’m waiting for MY little face to appear next to my written work when you Google me.
In case you’re curious or you’ve never Googled me (and why would you? Who do I think I am?), here is a screenshot of that:
Waaaaa wahhhhhhhh. As you can see, I have NOT yet achieved Google Authorship status, because you DON’T see my little face next to anything, although, I think it’s probably ok, because let’s be clear—awesome blogger Erica JUST gave me this lecture on Tuesday and already I’ve taken a bunch of steps.
So—Google Authorship. Get on it for yourself! Consider yourself lectured. I will provide scintillating updates about how long it takes me to actually get Google Authorship Authorized. I've heard it can be quite some time.